Marketing Defined

This weeks assignment is to define and describe Marketing. At the first demonstrate of this assignment, the writer felt the project would be a sensibly easy to put to paper and complete. Well, after reading tierce of the five reading assignments for week one, it can honestly be claimed that merchandising is by far a more entangled process than first imagined. This motives first notion of marketing came a long time ago from a television sitcom, still as time and life experiences every(prenominal)ow for increased characterization to the market place and American commercialism, one most admire why one should, equitable do it, Wazzup?, and why should I buy a Chevy?

This authors definition of marketing: those processes, to include developing a strategy, designing, intersection/ swear out planning, cost analysis, real and supply requirements, ecstasy, distribution areas/coverage, training of sales force, and placement of product on shelves, and product ready for sales.

Through a search of the internet, the author was able to find this definition of marketing using, the process of organizing and enjoin all the company activities which relate to determining the market necessary and converting the customers buying power into an effective demand for a service and bringing that service to the customer, (http://www.eyefortransport.com/glossary/mn.shtml).

A second definition states that marketing, ...



ascribes all those activities which accelerate the movement of goods or services from the manufacturer to the consumer. In other words, it means those activities connected with advertising, distribution, merchandising, product planning, promotion, publicity, research and development, sales, transportation and warehousing of goods or services. (http://www.indiainfoline.com/bisc/jmfm.html).

Now, this author would point to the old 1990s Nike marketing campaign that was trendy and unique and had plenty star power, Just Do It and Nike had the greatest ball player on earth, Michael Jordan as their spokesman,,,,. Nike made $673 million in...

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