Change Management at Oticon

1. Introduction: Oticon- Brief history: Oticon, a subsidiary of the William Demant keeping Group, is a Danish unbendable that was established in 1904 by Hans Demant. It is one of the worlds largest producers of h spike heeling incite with its home situated in Copenhagen. Oticon is a truly world-wide firm who exports almost 90% of its produce to over century countries through with(predicate) strategic partnerships and agents. Oticon has always been committed towards the choice of its converging points. They achieved great advantage in producing a high quality behind the ear listening device through topping engineering and proceeds design. During the 70s Danish firms accounted for nearly 25% of the hearing aid produced and inter channelise around the world (Oticon, n.d.). The follow recruits over 1200 employees who mostly induce in the Danish subsidiaries. The crack office has a supply of 130 who are in general involved in activities such as product rese arch, product development and the marketing and onward motion of both raw and existing products. Oticon was a fairly lucky international brand.

As a private, well-established, and fairly profitable company, the make-up had all the strengths and weaknesses of traditional, gradable organizations which included formal procedures, a fusty culture, employee loyalty, and consensus-seeking (or conflict-avoiding) behaviors. That was until things changed drastically towards the latter(prenominal) half of the 80s.The outcome was a foot innovation in the company which created a restructured organization; called the Spagh etti-organization. The Oticon campaign is! a pure example of planned organizational change and its management. This assignment aims to test the key Organization behaviour issues that had an impingement on the lucky implementation of this change and whether they are agreeable with used theories of organizational change. The most prominent feature in this transition has been the steering of Organizational Change. However, Transformational...If you want to get a full essay, coiffure it on our website: OrderCustomPaper.com

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