Thanks to new technologies, advertising companies are decision more tools to target consumers. As a result, we can right away see advertisements not only around each city, simply also on television and in the Internet. Due to this ageless presence of adverts, advertising ca theatrical roles several effects on society, among which the ab let out important are consumerism, and foundation garment of new demands.
To begin with, callable to the fact that every advert is intended to promote the use of a particular product or service, one of the briny effects of advertising is that of consumerism. As people see more and more commercials, they tend not only to consume larger quantities, but also to buy a wider variety of merchandise than they did in the past. One example of this is candy, which children usually eat not only because of their taste, but also because, as the publicity of these products increases, so does its consumption.
Secondly, every day new inventions come out to the market, especially technological devices, and as a consequence, advertisements are created to promote their use. In doing so, the advertising companies invent demands or needs, which were non-existent, and which didnt originate in the target community.
In other words, the use of these inventions does not act to a social need present in a society at a specific moment. Mobiles phones constitute an excellent example of this effect, as cell phone companies carry out advertising campaigns whose purpose was to set a need for recrudesce and faster communication, not only among business people, as it was before the case, but also among every individual in a society.
All in all, it seems to me that consumerism as well as the creation of needs are truly the most important consequences of advertising, as they have a direct influence on the civilisation of a particular society.If you want to get a exuberant essay, order it on our website: Ordercustompaper.com
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