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Tuesday, December 11, 2012

Wal-Mart

Wal Marts company structure and strategic management Wal-Mart is known immediately as the largest retailing discount store in the world. Wal-Mart was scarcely a vision to Sam Walton forty-five years past as being a discount store that could transfer products at the lowest price possible. Wal-Mart has grown tremendously oer the past few decades by making several saucy acquisitions as salubrious as having an unbeatable pricing strategy. In this paper, we will discuss Wal-Marts history, strengths, weaknesses, opportunities, threats, business level strategy, structure, as well as make recommendations about how the company can increment their acquire in the future. History, Growth and Development Wal-Mart is the brainchild of Sam Walton. The firstborn Wal-Mart opened in Rogers, Arkansas in 1962. There were 36 different departments in Wal-Mart, selling everything from tires to cosmetics. Wal-Marts pricing is based on the philosophy that more units can be sold at a lower price; resulting in greater profits than if they charge a higher price. Other retailing stores were patsy up their products as much as two light speed percent, but Wal-Mart was only marking theirs up an average of 30 percent.
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Consumers responded positively to Wal-Mart, and by 1970 Wal-Mart was a publicly traded company with to the highest degree 40 stores in operation with sales over $44 million. During the 1970s and 1980s Wal-Mart continued to grow tremendously, acquiring Mohr Value stores in 1977 and Kuhns oversized K stores in 1981. By 1988, Wal-Mart branched out into the mart store business with the introduction of Wal-Mart Supercenters. These Supercenters carry everything that a Wal-Mart usher out Store would, in addition to a full-scale grocery store. Wal-Mart is now the ultimate one stop shopping center. The 1990s brought Wal-Mart elevate success with the achievement of several major milestones. In 1990, Wal-Mart became the state of matters number one retailer. Then in 1991, Wal-Mart began to expand internationally with their... If you want to get a full essay, order it on our website: Ordercustompaper.com

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